The Marketing Alliance: Your Trusted Network of Marketing and Business Support Professionals
You probably need help with marketing and business support services. You’re in the right place.
And, you might think you need a marketing agency, but The Marketing Alliance breaks the traditional agency mould.
At the heart of The Marketing Alliance is an extensive team of specialists, each a leader of their own successful enterprise, and with their own reputations at stake; hence, they are driven to consistently deliver the best possible results for clients.
We’re a UK-based network of exceptional people who share a common culture; we’re people-people who are motivated by your success.
Have you noticed how we always find what we’re looking for in the last place we look?
Adding Value to Your Business Through Marketing Services
You may be at the stage where you need a strategic partner to design, create, and manage a national or regional marketing campaign.
Or perhaps you simply need help with a one-off piece of work, such as graphic design, photography, copywriting, data protection, PR, legal services, etc.
Whatever you need, we’re exactly what you’ve been looking for.
We are recognised as trusted partners by many organisations, large and small. Our team of Solution Professionals enjoy enviable reputations for their knowledge, insight, creative solutions, and uniquely skilled approach to delivering compelling solutions for SMEs.
Our Solution Professionals work with a range of client types and sizes across multiple sectors:
Marketing Insight - Read the Blog
50 Types of Marketing: A Clear Road or a Complicated Journey?
This image was created with the assistance of DALL·E
How Google Sees Duplicate Content – The Canonical Conundrum
Typically, Google speaks, and we all jump. Only this time, when Google spoke, hardly anyone…
Why Value, Not Price, Drives Your Business Decisions
Have you ever wondered why some budget businesses have a good run and appear to…
What Are KPIs and OKRs? A Simple Guide to Complex Metrics
Not every business wants to grow, expand, or even improve its position. It's a surprising…
ANY QUESTIONS? WE'RE HERE TO HELP
Frequently Asked Questions
What is The Marketing Alliance?
Originally created in 2018 by Clive Wilson, whose business and marketing experience spans more than 30 years, The Marketing Alliance is a unique collective of professionals and boutique agencies who specialise in marketing and business development and whose combined experience spans more than 200 years.
We work both collectively and individually according to a client’s needs. We’re like an agency, but not an agency,
What experience does The Marketing Alliance have in marketing and business development?
Collectively, we have over 200 years of hands-on experience working with clients across a diverse range of sectors, and we bring together a diverse range of knowledge, skills, and experience to deliver tailored solutions for our clients.
Our clients operate across a wide and varied range of sectors. Some clients are local; some are global. We have worked with businesses of all sizes, from small, established businesses to multi-million-pound national or global companies, and we have added value to help them achieve their marketing and business objectives.
Our experience is not just about the number of years we have each worked in the industry but also the range of clients we have worked with and the challenges we have helped them overcome.
What are the advantages of outsourcing to independent marketing agency?
Outsourcing to The Marketing Alliance, an independent marketing agency, provides flexibility, as you can engage them for short-term projects or on an as-needed basis. It allows you to tap into specialised skills and knowledge without the long-term commitment or overhead costs associated with hiring full-time staff internally. Independent marketing agencies like The Marketing Alliance often offer personalised attention and a more direct working relationship.
How much does it cost to hire a marketing agency?
The cost of hiring or working with a marketing agency depends on several factors, including the scope of work you need, the level of customisation you require, and the duration of the engagement. Depending on the type of work involved you may agree on a monthly retainer fee, while for other types of work, you may agree on fees based on the individual project. It’s important to discuss pricing and establish a clear agreement before starting the engagement.
What is The Marketing Alliance, and what services do you offer?
The Marketing Alliance specialises in marketing and business development, typically for small to medium-sized businesses.
We provide a wide range of essential marketing, communications, and business development services to help businesses achieve their goals. These services include strategy, brand development, photography, video production, SEO, content creation, and many more.
How is The Marketing Alliance unique?
The uniqueness of The Marketing Alliance comes from our experience, our deep pool of knowledge and skills, and a client base that includes multi-million-pound national companies and small, local businesses experiencing growing pains. We thrive on our commitment to supporting our clients’ growth.
We are passionate about helping businesses succeed in marketing and in business and are dedicated to transforming how businesses are perceived and supported for their long-term growth.
Why should I consider hiring a marketing agency?
Hiring a marketing agency brings several benefits, such as accessing specialised expertise, leveraging industry insights, saving time and resources, gaining a fresh perspective, and benefiting from the agency’s established network and relationships. They can help you develop and execute effective marketing strategies tailored to your business objectives.
How long does it take to see results when working with a marketing agency?
The timeline for seeing results will vary based on the complexity of the marketing campaigns and your specific goals. It’s important to set realistic expectations with the agency and understand that marketing efforts often require time to build momentum, particularly for services such as social media and search engine optimisation (SEO).
Who are the professionals and boutique agencies behind The Marketing Alliance?
Our ‘Solution Professionals’ run independent businesses that are successful in their own right, and each has many years of experience in their area of expertise. Geographically we are based mainly in the southeast of the UK, but many of us have clients across the UK or work with clients whose business is national.
How does The Marketing Alliance add value to businesses through marketing?
Marketing is essential for any business. Exceptional marketing can transform a business and propel it forward towards its goals.
Our individuality and uniqueness separate us from the crowd. We strive to provide businesses with the best possible solutions to everyday marketing and business development challenges, and we are passionate about helping businesses succeed in marketing and in business.
How involved should I be in the marketing agency's work?
Your level of involvement in the marketing agency’s work can vary depending on your preferences and availability. It’s essential to maintain open communication and provide the agency with the necessary information about your business, goals, and target audience. Collaborate with them on strategy development, provide feedback, and review and approve marketing materials to ensure they align with your brand.
